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Edusy

Consultancy Consultancy

Upasham – Healthcare with Heart in Dhaka

About the Client

Edusy is a modern education consultancy in Bangladesh dedicated to helping students pursue higher education opportunities abroad. From university admissions to visa guidance and career counseling, Edusy supports students in building their academic futures with confidence.

About the Client

The education consultancy space is highly competitive, where trust, credibility, and lead conversion are essential. Edusy needed a strong digital ecosystem that would position them as a reliable partner for students and parents. Their goals were:
  • To build a credible and student-friendly brand identity
  • To create a lead-focused website for inquiries and applications
  • To increase student leads through digital campaigns
  • To establish trust with parents through clear and professional communication

    • Our Solution

    PaperTown Digital developed a complete student acquisition and branding system for Edusy:
  • Brand Identity & Guidelines – Designed a clean, modern identity that communicates trust, professionalism, and academic ambition
  • Website Design & Development – Built a responsive website featuring program information, university details, inquiry forms, and consultation booking sections
  • Social Media Campaigns –Created student-focused creatives, success stories, scholarship posts, and application deadline campaigns
  • Video Content Production –Produced engaging videos for lead generation and awareness across Meta platforms
  • Performance Marketing Support – Ran lead-generation campaigns optimized for student inquiries and consultations

    • The Impact

  • Increased qualified student leads and consultation requests
  • Strengthened Edusy’s credibility in the education consultancy sector
  • Improved brand visibility among students seeking international education
  • Enhanced conversion through targeted digital campaigns and website inquiries

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